Ohh Come on...not again.... another new Pepsi commercial.....it makes me soo sick...Commercials always chooses the right slot to make its appearance.....I still remember some 5 years back ...Whole family at home were watching "Kyunki Saas bhi kabi bahu thi".....where Mihir Virani is back alive and attending Tulsi's wedding with Dr. Mandira....he is near Stage...every one is sooo keenly watching wating for Tulsi to see Mihir and the serial to take a twist .....patak se salla aya eak commercial break and best ugly ad of all times ..... Wah Mohan Babu ...Naya Ghar....This ad is so pathetic even the guy who made will not like to watch it for the second time.......I also hate ads during Slog Overs of a cricket Match ...... Very rarely India will be performing well in a Match... Sprite Ads and Mountain Dew ads....played between overs alternatively...Puff.....Will these companies will ever grow up huh ??
And those serious scene in a movie will be always be intercepted by wicked Ads.....But then there are ones which i cherish ... Commercials ka Zamana tha.......... 20 seconds of Magic I should call..... Not many channles where there so as slots for commercials use to be less..... Some of them are1. Kya Swad hai ....Dairy Milk Chocolate....a cute old ad ...the free style of dace of the girl and the song.... kuch kaas hai ham sabi mein...kcuh baat hai ham sabhi mein.......kya swad hai zindagi mein......I have tried to mimic that dance so many times....but could never got colse to what she has done ...simply awesomehttp://www.youtube.com/watch?v=pCIzzyDWZDY2. Doodh Doodh Doodh ...Doodh hai mast in every season...........Early in the moring when ever i drink milk ...I sing this song........... simple but very sweet...Infact i started liking doodh only after seeing this ad in my school dayshttp://www.youtube.com/watch?v=ZjFH6yZ8LIA3.Hamara Bajaj: "Yeh zameen hai aasman. Hamara aaj, hamara kal.." That song is too good. And the Indian-ness shown was s-i-m-p-l-y wow. The Bajaj scooter is the Indian middle-class family mascot carrying more than 4 people and it isnt any circus feat. It is affordable, easy on maintenance, sturdy, and stylish too. Watch keenly the ad.....watch for the man when his foot accidently touches his friend.....watch for the girl who pays respect for the oldman......watch for the sardar the indianness he brings to Firangi bandihttp://video.google.com/videoplay?docid=-1253297703119854898&q=hamara+bajaj&pl=true4.Fevicol is the best when it comes to commercials....They are really creative to core....some of them are ...Poor Mallu fishing with fevicol.....Politician not leaving the sweet.. Song stuck coz of fevicaol......most of their ads are truley amazing5.Titan Ads for watches are always a pleasure to watch.....the Son Mother love...Father Daughter love.....husband wife love ...rolling tears...even the latest Amirs Ads are good...needlees to comment on the music for the ad6.Pappu Paas ho gaya...Amitab's charisma and the theme have done wonders to that ad7.Cute Surf Excel ad..where a young kid fights with pot hole filled with rain water.....Soory boldiya and a smile on his face....its wooooooooooooooooawhttp://video.google.com/videoplay?docid=-8656161533100023148&pl=trueSome Yuck ones are there tooooooo...these are some awsome shits.....1.Rupa Baniyan ads...Aree Sab Rupa Baniyans phendiya tho roopa kya phenegi2.All Navaratna Tel ads of Mr. Govinda3.Oyeeee O.....some guy screems scratching his back...some aurvedic ad.......eeeks4.Magu Altha ide woodwards kodi maguvige........the woodwards add.. all four generations of daddis will tell they were giving woodwars for their sons....5.All ads where Indian cricketers perform (Perform in quotes)...this is latest yuck i have developed after worldcup.....But still as they say there is nothing like bad publicity good or bad...they have done their purpose we still remember them
Thursday, September 18, 2008
Tuesday, September 2, 2008
ROTI, KAPDA, MAKAAN aur MOBILE
"Why the hell do you have the mobile if you dont carry it around?"
This is the most common lament people face from their friends when they dont pickup the cell phone. Cell phone dependency has been raised to such levels these days that we wonder whether there was a time when even having a Land line connection was considered a matter of pride. As someone put it "ROTI KAPDA aur MAKAAN" are no longer the only basic needs of a common man. ROTI KAPDA MAKAAN aur MOBILE is the new punch line and its surprising to see how we are dependent on the cell phones to such an extent .
Cell phones do provide a instant connectivity to the masses but that aside they have creeped into the individual's life and there is no escaping the other side effects these small devices come with. There was a time when all the members of the family shared a common number and still had a happy life. There was a time when attending a call on the phone gave so much joy. With the introduction of cell phones people seemed to have lost interest in admiring the beauty of the device which enables us to speak to another person who is physically not present at that spot.
Personal life which was well defined has lost the significance and cell phones are the basic cause for this change. Now the boss can instantly contact his sub-ordinate to discuss important and not so important issues. This way personal life has been intruded and disucussions which happened to be confined to the meeting room have now made a entry to the bedroom. Now a person can be contacted on the fly and mobile phone numbers are becoming a part of the identity of the person.
With price ranges which are affordable to the common man to high end mobile phones they have overtaken possessions like a car, bike as new status symbols. The more expensive the mobile the more it defines your personality. Internet which was a phenomenal change of the century has been brought to the cell phone thus increasing connectivity.
The impact is such that even small kids have developed the craving for these small devices and thus eliminating the idea that these are for the adults. This itself has given way to another problem of ensuring proper usage of these multifunctional devices especially with kids. The craving to get a new cricket bat, a new carrom board or even a new bicycle has been over shodowed by the excessive need to possess the latest mobile phone in the market.
Thus it is left to the individual to decide how to get the maximum use of these friendly yet so dangerous devices. One has to consider the fact that they are made to make ones life easy and not complicate them. Well the mantra will still remain the same "ROTI, KAPDA, MAKAAN aur MOBILE"!!!!
This is the most common lament people face from their friends when they dont pickup the cell phone. Cell phone dependency has been raised to such levels these days that we wonder whether there was a time when even having a Land line connection was considered a matter of pride. As someone put it "ROTI KAPDA aur MAKAAN" are no longer the only basic needs of a common man. ROTI KAPDA MAKAAN aur MOBILE is the new punch line and its surprising to see how we are dependent on the cell phones to such an extent .
Cell phones do provide a instant connectivity to the masses but that aside they have creeped into the individual's life and there is no escaping the other side effects these small devices come with. There was a time when all the members of the family shared a common number and still had a happy life. There was a time when attending a call on the phone gave so much joy. With the introduction of cell phones people seemed to have lost interest in admiring the beauty of the device which enables us to speak to another person who is physically not present at that spot.
Personal life which was well defined has lost the significance and cell phones are the basic cause for this change. Now the boss can instantly contact his sub-ordinate to discuss important and not so important issues. This way personal life has been intruded and disucussions which happened to be confined to the meeting room have now made a entry to the bedroom. Now a person can be contacted on the fly and mobile phone numbers are becoming a part of the identity of the person.
With price ranges which are affordable to the common man to high end mobile phones they have overtaken possessions like a car, bike as new status symbols. The more expensive the mobile the more it defines your personality. Internet which was a phenomenal change of the century has been brought to the cell phone thus increasing connectivity.
The impact is such that even small kids have developed the craving for these small devices and thus eliminating the idea that these are for the adults. This itself has given way to another problem of ensuring proper usage of these multifunctional devices especially with kids. The craving to get a new cricket bat, a new carrom board or even a new bicycle has been over shodowed by the excessive need to possess the latest mobile phone in the market.
Thus it is left to the individual to decide how to get the maximum use of these friendly yet so dangerous devices. One has to consider the fact that they are made to make ones life easy and not complicate them. Well the mantra will still remain the same "ROTI, KAPDA, MAKAAN aur MOBILE"!!!!
Bangalore (Traffic Capital of South)
Last evening I was stuck in a cab from ITPL and started to get restless and that familiar feeling of being stuck in traffic came over me reminding me outsiders cribbing about Bangalore’s traffic jam. To pass time the cab driver and his fellow crew started chatting. He wanted to know where I was from etc. etc. The minute he heard Bangalore he wanted to know if Bangalore is expanding rapidly and about Bangalore’s traffic. I was mildly surprised about the Bangalore traffic question and realized it was no state secret and that it was indeed tough navigating traffic in that city.
The cab driver’s question prompted a stream of thoughts about Bangalore’s nightmare traffic, a favorite topic of mine. Believe me, I have often entertained the idea of opening a traffic school for drivers and truck drivers to help them with their driving skills and road manners. Having recently spent over eight months in Pune and having had to travel around the city I have first-hand experience about Bangalore’s legendary traffic jams. It does not matter what time of day you travel, the traffic jam is less constant in an emerging IT hub called PUNE.
Add about 14-20 minutes for every kilometer and you will get a “rough estimate” of how long it will take for you to get from Point A to Point B. I would often go around asking people their views about this traffic jam problem. The one explanation that made sense to me was that most of the vehicles belonged to BPO and IT companies (many are actually leased vehicles). Since many of these companies tend to have round the clock or extended work hours these company vehicles are constantly crisscrossing and ferrying passengers across the city. That explains the volume of traffic on road. Now add to this explanation a couple of factors like inadequate infrastructure and lack of public transportation you slowly begin to understand the ripple effect of a traffic jam in JP Nagar, and how that can impact traffic all the way up to HSR layout and a traffic Jam near the Bypanahalli railway bride will lead all the way up to ITPL.
Hopefully things will improve in a quick and effective way, especially with the Metro project and the highway project near Hosur underway.
Fingers crossed .... Uh..
The cab driver’s question prompted a stream of thoughts about Bangalore’s nightmare traffic, a favorite topic of mine. Believe me, I have often entertained the idea of opening a traffic school for drivers and truck drivers to help them with their driving skills and road manners. Having recently spent over eight months in Pune and having had to travel around the city I have first-hand experience about Bangalore’s legendary traffic jams. It does not matter what time of day you travel, the traffic jam is less constant in an emerging IT hub called PUNE.
Add about 14-20 minutes for every kilometer and you will get a “rough estimate” of how long it will take for you to get from Point A to Point B. I would often go around asking people their views about this traffic jam problem. The one explanation that made sense to me was that most of the vehicles belonged to BPO and IT companies (many are actually leased vehicles). Since many of these companies tend to have round the clock or extended work hours these company vehicles are constantly crisscrossing and ferrying passengers across the city. That explains the volume of traffic on road. Now add to this explanation a couple of factors like inadequate infrastructure and lack of public transportation you slowly begin to understand the ripple effect of a traffic jam in JP Nagar, and how that can impact traffic all the way up to HSR layout and a traffic Jam near the Bypanahalli railway bride will lead all the way up to ITPL.
Hopefully things will improve in a quick and effective way, especially with the Metro project and the highway project near Hosur underway.
Fingers crossed .... Uh..
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